Courtney Salas, Public Relations Manager
firstname.lastname@example.org or (909) 623-8781
FOR IMMEDIATE RELEASE
LMS, Inc. Expands 2012 Home Resort Collection
Leading Home Resort Manufacturer to launch rotomold spa series and
modern cabinet option
Los Angeles, CA—(December 29, 2011) LMS, Inc., the corporate parent of Cal Spas, OC Hot Tubs, Cal Flame, Cal Heat, Cal Designs, Coleman Spas, American Spas and Geo Spas, is pleased to announce the upcoming launch of the new Genesis™ Rotomold Spa Series and Hercules™ Synthetic Cabinet option in 2012.
“After researching consumer trends in 2011, we felt it was necessary to launch new product lines that offer what consumers are looking for in a hot tub,” said Casey Loyd, President of LMS, Inc. “Launching the new Genesis™ Rotomold Spa Series accomplishes our goal, as a manufacturer, to offer consumers a complete line of hot tubs, from rotomold to swim spas, at every price point. This innovative lineup has been designed for young consumers seeking an easy-to-maintain hot tub with all of the features found in standard acrylic hot tubs; at a price the best fits their budget. We are also launching the Hercules™ Cabinets in 2012, which are designed for consumers looking to add a modern touch to their hot tub and backyard. Best of all, these highly durable cabinets are constructed to last for years of enjoyment.”
Due to popular demand, LMS, Inc. is launching the Genesis™ Rotomold Spa Series in early 2012. This innovative hot tub lineup will offer low maintenance for consumers and consist of a 6-foot spa, round spa and two 7-foot spas. The new rotomold line will feature up to 40 massage therapy jets and can be upgraded with decorative panels, LED lighting, and breathtaking water features.
LMS, Inc. also plans to launch a breathtaking new cabinet design in early 2012, which will be a standard feature for the new Family™ Xtream Series hot tubs. Constructed of high-grade synthetic material, the Hercules™ Synthetic Cabinets are highly durable, insulated cabinet panels that feature the richness of wood and are strong enough to support even the largest spa designs. These dual-panel cabinets are sound deafening and constructed to withstand even the most extreme weather conditions.
ABOUT LMS, INC.
LMS, Inc. is the corporate parent of Cal Spas®, OC Hottubs®, Cal Flame®, Cal Heat®, Cal Designs®, Cal Patio® and now Coleman Spas®. LMS started nearly 30 years ago as a material handling and manufacturing component supplier. In 1995, LMS purchased Cal Spas with a greater vision of creating a family of outdoor products that would transform any backyard or garden into a destination for relaxation, enjoyment and entertainment. The resulting brands, collectively known as the Cal Spas brand family, have earned worldwide recognition and have transformed LMS into the #1 Global Manufacturer of Home Resort Products. LMS is a privately held company with holdings in real estate, intellectual property, manufacturing and aviation.